Step 4 of 7
57% complete
Personal Outreach Strategy
High-touch intervention for valuable accounts
For high-value or strategic accounts, go beyond automated emails:
- Executive check-in - Call from founder or VP
- Success manager review - Proactive account health call
- Custom solution - White-glove problem solving
- Roadmap preview - Show upcoming features they need
Phone or video outreach converts better than email for these accounts.
Ask open-ended questions: What would make this product indispensable for your team?