Step 4 of 8
50% complete
Annual vs Monthly Display
Present billing options strategically
How you show annual vs monthly impacts revenue significantly:
- Toggle placement - Above pricing cards, easy to find
- Savings callout - Save 20% or 2 months free
- Monthly equivalent - Show annual as per month price
- Visual distinction - Make current selection clear
Framing options:
- $19/mo billed monthly or $15/mo billed annually
- $228/year (save $60) vs $19/month
- 2 months free with annual billing
Test which framing resonates with your audience.